Many companies are terrified by talking about their competitors, but this is ignoring a big opportunity. Defend your product by using competitive intelligence to take ownership of public comparison data.
About Adam JaquesAdam Jaques is the founder and principal consultant of Bespoke Factor (www.bespokefactor.com) a business built on the blend of technology and creativity. The Bespoke Factor team has decades of experience in the art of building keynotes like the world's best, creating detailed and value based content for your product, transforming and modernising your products and also strategic analysis including M&A and competitive intelligence activities.
Adam Jaques from Bespoke Factor gives his professional advice, tips and the common mistakes he sees when it comes to developing content for presentation or keynote slides.
Adam Jaques from Bespoke Factor discusses how to choose the perfect corporate video length to make sure you keep your audience's attention and get the most business value out of any production
Learn about beating the rest with great product marketing strategies and how it is all about leading with customer solutions not product features.
Adam Jaques from Bespoke Factor talks about the difference between a presentation and a keynote along with some of the mistakes executives make when giving them.